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STRONG TOWNS

Principles of StrongTowns.org

Strong cities, towns & neighborhoods need strong citizens working together to improve the community.

Strong cities, towns & neighborhoods need strong citizens working together to improve the community.

Strong cities, towns & neighborhoods need strong citizens working together to improve the community.

Group of paper cutout people

The hallmark of a strong community is a local government that is focused on its shareholders; on serving them, on the co-creation of a place, this municipal corporation of 'us'. 


Citizens certainly are not experts in how to reduce stormwater runoff, or pave roads, or engineer a utility project; but citizens of the village do know how the built environment makes them feel, and how they would like to feel. 

Local government is a platform for strong citizens to collaboratively build a prosperous place.

Strong cities, towns & neighborhoods need strong citizens working together to improve the community.

Strong cities, towns & neighborhoods need strong citizens working together to improve the community.

Group of people hugging

Local government will benefit when we move from merely serving customers to engaging citizens by bringing local government closer to the people. 


Orienting towards our people and elevating our strong citizens, the people who care, will ensure we create Bellevue by design, our design.

For local government, financial solvency is a prerequisite for long term prosperity.

Strong cities, towns & neighborhoods need strong citizens working together to improve the community.

Land is the base resource from which prosperity is built and sustained. It must not be squandered.

Pile of dollar bills

The goal of our community is to endure. We must have the revenue to cover our expenses.  


The budgeting of local government, our balance sheet, is a continuous game; if we fail to have revenues that exceed expenses, we do not go away, declare bankruptcy, or sell our assets, instead we linger on and provide services poorly.

Land is the base resource from which prosperity is built and sustained. It must not be squandered.

Land is the base resource from which prosperity is built and sustained. It must not be squandered.

Land is the base resource from which prosperity is built and sustained. It must not be squandered.

Farm fields

Farmers grasp this principle.  Open fields are not just a grid outline of future development.  


Land has to have a certain level of productivity and you do not squander or waste it. We need to be very intentional about the land assets inside our municipal limits.  

A transportation system creates prosperity in a community, but never as an end unto itself.

Land is the base resource from which prosperity is built and sustained. It must not be squandered.

Job creation & economic growth are the results of a healthy local economy, not substitutes for one.

Toys performing road construction

In very simple terms, infrastructure is a platform for expanding wealth.  


If infrastructure doesn’t build enough wealth to justify its construction, it’s not a productive investment. It’s merely a form of consumptive spending.

Job creation & economic growth are the results of a healthy local economy, not substitutes for one.

Land is the base resource from which prosperity is built and sustained. It must not be squandered.

Job creation & economic growth are the results of a healthy local economy, not substitutes for one.

balls colliding on pendulum

Chasing growth or jobs at any cost is one that puts us in a position that ultimately we will become insolvent.  


When we focus on making our community more financially productive, we may not grow as fast, or produce jobs as fast, but what we create will be viable and will be enduring.  Small changes over time can bring about big results.

The Strong Towns Approach

Core Insights

  • Stop valuing efficiency and start valuing resilience.
  • Stop betting our futures on huge, irreversible projects, and start taking small, incremental steps and iterating based on what we learn.
  • Stop fearing change and start embracing a process of continuous adaptation.
  • Stop building our world based on abstract theories, and start building it based on how our places actually work and what our neighbors actually need today.
  • Stop obsessing about future growth and start obsessing about our current finances.

Photo by Pixabay: https://www.pexels.com/photo/balance-blur-boulder-close-up-355863/
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Strong Towns 2021 Year of Action - Strong Towns Member Jackie Krull, Bellevue WI
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General Public Jackie

Bellevue, Wisconsin

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Bellevue, Wisconsin USA

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